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Irish terrestrial digital TV service to offer HD

February 8th, 2007 · No Comments

Even as the UK prepares to turn its back on terrestrial high definition, Ireland is gearing up to launch a free-to-view high definition service via standard TV aerials. Plans for the Irish digital terrestrial service are currently entering a key trial phase, with 1000 households expected to receive experimental transmissions over the coming month.
Although all the upcoming trial transmissions will be in MPEG-2 standard definition, a spokesman is quoted in trade magazine ERT as saying that the service will be launched with an expectation of MPEG-4 high definition content becoming available shortly after its 2008 introduction. High definition is seen as a key feature to popularise the service, claimed the source.
The situation appears to be in stark contrast to the UK, where industry watchdog Ofcom has stated that it intends to auction off all available spectrum space to the highest bidder when analogue TV shuts down in 2012, rather than set aside channels for HD, citing a lack of public interest in high definition technology.
Manufacturers and broadcasters have united to condemn Ofcom’s decision, via the newly launched HDforall website campaign.

Tags: Broadcasting · High definition TV · Trade

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