avzombie.com

Steve May's entertainment technology joint

avzombie.com header image 2

Europe cool to PlayStation 3

March 26th, 2007 · No Comments

Bizarre scenes greeted the European arrival of the this weekend. At an event on the Seine, Microsoft France outmaneuvered Sony by bringing its own Xbox 360 boat alongside the PS3 event. While in Germany, a retail store encouraged Xbox owners to destroy their 360s by throwing them from a wall, in order to qualify for a free games console. While 125 46 inch Bravia screens were famously given away at the London PS3, other territories weren’t so lucky. Those first in London in Greece were offered car radios.
It has been widely reported that as in the UK, buyers tended to be outnumbered by media at key launch events. One day after the UK launch, PS3s were widely available at mainstream UK retail outlets and game stores.

Tags: Trade · Video games

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

You must log in to post a comment.