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HD DVD banks on internet interactivity to beat Blu-ray

July 4th, 2007 · No Comments

The camp is banking on the format’s newly enabled interactive internet capabilities to give it an edge over rival . The first online interactive disc is the anime title Freedom, from Bandai. Users can change menu styles and download a trailer from the Internet. The newly released Blood Diamond also has a selection of online features, including a poll. The bar will be raised further with the HD DVD release of 300, which promises to allow viewers to actually re-edit the film or play an online strategy game based on the movie.

Tags: HD DVD and Blu-ray · Home cinema · Trade

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