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HD DVD under pressure as Blu-ray sales swell

August 12th, 2007 · No Comments

Sales of standalone players have started to increase in America, following price cuts and an expansion of players and titles available in the format. Two leading US retailers have reported that competition is heating up for Toshiba’s best-selling models. Combined, models from Sony, Pioneer and Samsung, are outselling the Toshiba machines, although the HD DVD players continue to rule the HD sales charts.
Says Toshiba VP of marketing Jodi Sally, sales of players grew 200 per cent in Q2 over Q1. This indicates “that price continues to be an important factor in consumers’ purchases.”
Onkyo has confirmed that it will introduce its first HD DVD players into the US market this autumn. The DV-HD805 will offer a bitstream audio output via HDMI v1.3a. There is no word yet of a European introduction.
HD DVD’s biggest software supporter, Universal president Craig Kornblau maintains his studio will continue to support only HD DVD, despite being offered incentives to release in the BD format.

Tags: HD DVD and Blu-ray · Trade

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