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All hail the new king of batteries

January 16th, 2008 · No Comments

Move over Duracell, there’s a new juice king in town. Panasonic was so confident in its new Evolta long-life AA alkaline battery that it sought endorsement from Guiness World Records. Guinness duly certified the battery as ‘World’s Best’ based on tests that comply with International Electrotechnical Commission, declaring that the Panasonic battery runs 20 per cent longer than its rivals. The Evolta will go on sale in Europe later this year.

Tags: Corporate · Miscellaneous items · Trade

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