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No winners in hi-def disc format war

January 23rd, 2008 · No Comments

There are no winners in the HD format war. So says leading UK retailer Dixons, which claims support for both Blu-ray and HD DVD remains evenly split. Dixons.co.uk asked its customers which format they prefer. In an online vote, 53 per cent plumped for Blu Ray, while 47 per cent chose HD DVD. Says deVere Forster, the company’s Director of e-Commerce: “The results, far from being decisive, showed that it is still all to play for out there. While the big boys are fighting it out for supremacy, our customers are very much straight down the middle and whichever way it goes half of them will be disappointed. Sony may have stolen a march with Blu-ray by including it in the PS3 in an attempt to hook in the gaming generation, but XBOX users, which is HD DVD driven, would no doubt disagree.”
According to Forster, shoppers remain confused about the relative benefits of each system. “They want to know which way the market is going to go so that they do not waste their money by investing in the wrong format. For the sake of our customers we hope the decision will come soon.”
HD DVD fans have rushed to sign an online petition which calls for Warner to reverse its decision to only distribute HD movies on Blu-ray. Over six thousand supporters have signed the www.petitiononline.com, claiming that contrary to Warner’s claims, consumers have not “clearly chosen Blu-ray.”
Predictably rival online petitions are urging existing HD DVD studios Paramount and Universal to drop their support for HD DVD.

Tags: HD DVD and Blu-ray · Home cinema · Trade · Video games

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