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Super Bowl XL11 to be broadcast in THX-Neural Surround

February 1st, 2008 · No Comments

Super Bowl XLII will be broadcast in Neural-THX 5.1 surround sound for the first time this weekend. Neural-THX Surround is a co-development between THX and Neural Audio which allows high-performance multi-channel sound mixes to to be sent over stereo channels using limited bandwidth. The audio mix can then be decoded using any receiver or amplifier offering Neural-THX surround decoding.
“The Neural-THX surround technology helps us provide our growing international audience a better, more immersive experience,” says Jeff Howard, senior executive for engineering and broadcast technologies at NFL Network. “With an event of this magnitude, it was important for the NFL to implement a technology that could deliver a seamless surround sound solution to our international broadcast partners while providing 100 per cent compatibility with all consumer systems worldwide.”
57 international broadcasters will televise the game to 223 countries and territories in 30 languages. The game will be transmitted in hi-def to 28 countries, via 30 broadcast partners. In the UK, the BBC will broadcast the event live from the University of Phoenix Stadium in Arizona, beginning 10.30pm on Sunday, in standard definition. Hi-def coverage can be found on Sky Sports.

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